A workshop to help business owners understand who their market is in order to help them tailor the message, artwork, advertising, marketing, or even branding efforts to be more clear and efficient.
Understand the difference between market segmentation and target market; find out where you can find information on who is your target market, and create profiles based on data and research.
This workshop is for every business owner who would like to learn how to use data and research to be more efficient with their marketing and drive more sales.
After the workshop, you get a free template to create your own buyer persona profile.
Meet your Instructor: